Duluth Trading Company — known for rugged workwear, outdoor apparel, and “no BS” gear — runs the Duluth Heroes program, an official military and first responder discount confirmed on duluthtrading.com’s own FAQ page. The program offers an additional 5% off on Duluth gear for eligible service members and first responders, claimed through ID.me verification at checkout. Notably, Duluth positions the 5% as an “additional” discount that can stack on top of other active promotions and sales. Here are the details.
Who is Eligible for the Duluth Trading Military Discount?
Per Duluth Trading’s program materials, the Duluth Heroes program covers:
- Active-duty service members — all U.S. Armed Forces branches
- Retirees — career military retirees
- Veterans — former U.S. military members
- Military spouses and family members
- First responders — police, fire, EMT, and related roles
Duluth’s official FAQ states: “As a special thank-you to our veterans, active-duty military and first responders, we invite you to take an additional discount on Duluth gear through our partners at ID.me.”
How Much Military Discount Does Duluth Trading Provide?
- Additional 5% off every order through the Duluth Heroes program
- Stacks with sales — the 5% applies on top of other active promotions
- Verified through ID.me during checkout
How to Claim the Duluth Trading Military Discount
- Visit DuluthTrading.com/DuluthHeroes to learn about the program (linked from Duluth’s official FAQ).
- Verify your eligibility through ID.me during checkout.
- The 5% Heroes discount applies as an additional discount on your order.
Program details are on Duluth Trading’s official FAQ page (see the military/first responder section).
FAQs About the Duluth Trading Military Discount
How much is the Duluth Trading military discount?
An additional 5% off through the Duluth Heroes program.
Can I use it during sales?
Yes — Duluth positions the 5% as an additional discount that stacks on top of other active promotions and sales.
Who qualifies?
Active-duty military, retirees, veterans, military spouses/family members, and first responders — verified via ID.me.
How do I verify?
Through ID.me during checkout on duluthtrading.com.
